Zoetis

WEB PAGES

I revamped the Zoetis U.S. Pork homepage to showcase Zoetis as a committed ally to swine producers and veterinarians who grasp the industry and its challenges. The redesign features a clean, modern layout with generous white space, accented by the vibrant Zoetis orange color. The user-friendly design includes a logical flow and incorporates brand photography depicting healthy pigs.

I redesigned the Zoetis Pork microsite on The Pig Site, emphasizing Fostera Gold as the top choice for PCV2 virus protection. I transformed complex data into engaging content, using clear hierarchy, simple icons, and visuals. Additional resources and videos were placed in the sidebar to avoid overwhelming the main message.

DIGITAL MARKETING

I crafted these banners with a compelling and straightforward message, leveraging the vibrant Zoetis orange and distinctive iconography and images. This thoughtful design ensures instant brand recognition and leaves a lasting impression.